About Course
A pioneer course aiming to integrate the knowledge from two different disciplines: Religions and Marketing. The course will take you on a real life journey exploring spirituality, superstitions, superstitious beliefs, their evolution and their use in marketing and branding.
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Objectives
- To understand spirituality
To understand the importance of everyday spirituality
To understand the role of superstitions in consumer behavior
To understand the use of spirituality in marketing and branding
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Target Group
- Those who want to learn about spirituality and marketing in the modern world.
Social scientist who want to gain knowledge about the impact spirituality has over other disciplines
Business people who want to learn about how spirituality is applied in branding and marketing.
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Period
- Total Online Learning Hours : 12 hours
Self-paced
Every academic year
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Evaluation
- The results are measured and assessed through the post-test of 100 points. Students must score a total score of 70% or more to be able to obtain the Certificate.
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Instructor
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